A press conference was held to unveil New Balance’s new “NB HANZO V2” running shoes, developed in collaboration with New Balance’s official partner M.Lab, led by Hitoshi Mimura.

The press conference was held adjacent to a special display area in which the story of the development of the “NB HANZO V2” was told via a series of photographs of track and field clubs embodying the world view HANZO is striving to replicate, as well as individual visual and video exhibitions for each of the parts making up the “NB HANZO V2.”